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Content with label environmentally-friendly-product+marketing in REBEL WP4: Implementing the Green (See content from all spaces)
Related Labels: product, table, environmental-impact, strategies, consumer, stakeholder, company, recycling, sustainability, environmental-responsibility, value-action-gap, ethical-consumption, customer, business, environmental-protection, ecolabel, environment, ethical, producer, more » ( - environmentally-friendly-product, - marketing )

Page: Sustainability Marketing
Objectives of this chapter is to help students to get a wider scope of the complexity of sustainability marketing. Main aims are how sustainability marketing differs from conventional business thinking and how it can be used to support  more ethical and environmentally friendly solutions on both ...
Other labels: environment, company, consumer, product, ecolabel, environmental-responsibility, sustainability-marketing, social-responsibilty
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